Cash in face

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Cash fanned for maximum CIF impact. NOTE: $100 is not usually considered a low-ball offer at a yardsale.
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Cash fanned for maximum CIF impact. NOTE: $100 is not usually considered a low-ball offer at a yardsale.

Cash in face (commonly abbreviated as the acronym CIF) is a yard sale haggling technique in which the buyer makes a lowball offer while physically holding out the corresponding amount of money. The idea behind this is that when the buyer sees the money in front of them, they will instinctively want to grab it, and thus might accept an offer that is much lower than their asking price.

Contents

Origin

This technique was first reported by CAG user snotknocker in the Official 2005 Yardsale Thread. It is now a commonly and widely used method of haggling.

Typical usage

"I bought some NES games for $5 CIF"

"She was asking $10, but I cash-in-faced her for $5."

Trivia

The acronym of CIF has also been adapted to mean "Change in face", in which the buyer uses the Cash in face method for an amount less than $1.

See also

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